Growth Plans for Contractors

Beacon Media specializes in helping contractor businesses generate more leads through Search Engine Marketing. We handle everything as your strategy + execution partner.

Pricing Table

Local Essential

  • $1500

month


Buy now

Best for small businesses looking to acquire new inbound leads without paying for traffic

Included in Local Essential:

  • Website conversion tracking setup
  • Current performance snapshot report
  • Campaign ROI performance report
  • Deep technical scrub for performance issues
  • Website speed corrections
  • Technical implementations with certified developer
  • Dominate Google's local "Maps Pack" rankings
  • Top organic rankings for local market searches
  • Done-for-you content development by expert writers
  • Lead tracking and revenue insights
  • Cross-channel tracking of new leads and sources
  • Monthly reporting and consultation
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Industry Leader

  • $2500

month


Buy now

Best for firms looking to generate new cases by overtaking their competition

Everything in Local Essential, plus:

  • Generate new leads within 7 days via PPC Ads
  • End-to-end Pay Per Click management
  • Complete domination of Google's organic listings
  • Rapid optimization of "low hanging fruit" opportunities
  • Competitor analysis to find top converting keywords
  • Mapping keywords to new pieces of content
  • 90-day content calendar
  • End-to-end content creation for website
  • 100% of writers have trade experience
  • Access to internal database of websites and blogs
  • Outreach to relevant industry blogs for link inclusions
  • Monthly reports on links acquired
  • Setup and management of Google Local Service Ads
  • Review outreach and automation
  • Lead scoring and reporting
  • Detailed tracking of leads and costs (ROI within 30 days)
  • Bi-weekly consultation calls
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National Dominance

  • $4500

month


Buy now

Best for firms ready to dominate search engines and multi-channel content nationally

Everything in Industry Leader, plus:

  • Complete domination of search engines (paid and organic)
  • Top organic and paid listings across multiple markets
  • Multiple practice areas coverage
  • Cross-channel content generation strategy
  • Industry-leading content for video and podcasting
  • Outreach to media outlets for press article inclusions
  • Mentions in high authority press outlets
  • Monthly reporting on new press articles
  • National press coverage coordination
  • Tracking and automation setups
  • Automation sequences for lead generation campaigns
  • Monthly emails to newsletter subscribers
  • Sales enablement and consulting
  • Assistance building sales department for inbound case load
  • Weekly consultation calls with Beacon Media consultants
  • Data review, KPI review and full scope marketing consulting
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Investment Guidance

For most local businesses that have done little-to-no SEO in the past, 
a 6-month campaign at around $1500/month is usually enough of an upfront investment to
see results for years afterward.

Compare plans

Feature Local Essential
$1500

Per Month

Industry Leader
$2500

Per Month

National Dominance
$4500

Per Month

🔧 Technical Setup & Optimization
Website conversion tracking setup
Website conversion tracking setup
Current performance snapshot report
Current performance snapshot report
Campaign ROI performance report
Campaign ROI performance report
Deep technical scrub for performance issues
Deep technical scrub for performance issues
Website speed corrections
Website speed corrections
Technical implementations with certified developer
Technical implementations with certified developer
Advanced automation setups
Advanced automation setups unchecked unchecked
Multi-market technical optimization
Multi-market technical optimization unchecked unchecked
🔍 Local SEO & Organic Rankings
Google Maps Pack domination
Google Maps Pack domination
Top organic rankings for local searches
Top organic rankings for local searches
Rapid optimization of low hanging fruit
Rapid optimization of low hanging fruit unchecked
Competitor analysis for top keywords
Competitor analysis for top keywords unchecked
Multiple market coverage
Multiple market coverage unchecked unchecked
Multiple practice areas
Multiple practice areas unchecked unchecked
National organic domination
National organic domination unchecked unchecked
📝 Content Creation & Strategy
Done-for-you content development
Done-for-you content development
Expert writers with trade experience
Expert writers with trade experience unchecked
Keyword mapping to new content
Keyword mapping to new content unchecked
90-day content calendar
90-day content calendar unchecked
End-to-end content creation
End-to-end content creation unchecked
 Access to internal database of websites/blogs
 Access to internal database of websites/blogs unchecked
Cross-channel content generation
Cross-channel content generation unchecked unchecked
Video content strategy
Video content strategy unchecked unchecked
Podcasting content strategy
Podcasting content strategy unchecked unchecked
🔗 Link Building & Outreach
Industry blog outreach
Industry blog outreach unchecked
Monthly link acquisition reports
Monthly link acquisition reports unchecked
Media outlet outreach
Media outlet outreach unchecked unchecked
High authority press mentions
High authority press mentions unchecked unchecked
Monthly press article reporting
Monthly press article reporting unchecked unchecked
National press coverage
National press coverage unchecked unchecked
💰 Paid Advertising (PPC)
National press coverage
National press coverage unchecked
Generate leads within 7 days
Generate leads within 7 days unchecked
Google Local Service Ads setup & management
Google Local Service Ads setup & management unchecked
Multi-market PPC campaigns
Multi-market PPC campaigns unchecked unchecked
National paid search domination
National paid search domination unchecked unchecked
Advanced PPC automation
Advanced PPC automation unchecked unchecked
📊 Lead Tracking & Analytics
Lead tracking and revenue insights
Lead tracking and revenue insights
Cross-channel lead source tracking
Cross-channel lead source tracking
Lead scoring and reporting
Lead scoring and reporting unchecked
Detailed cost tracking (ROI within 30 days)
Detailed cost tracking (ROI within 30 days) unchecked
Advanced lead & call tracking setup
Advanced lead & call tracking setup unchecked unchecked
Multi-channel attribution
Multi-channel attribution unchecked unchecked
🌟 Review & Reputation Management
Review outreach and automation
Review outreach and automation unchecked
Reputation monitoring
Reputation monitoring unchecked
Review response management
Review response management unchecked unchecked
Multi-platform review strategy
Multi-platform review strategy unchecked unchecked
📧 Email Marketing & Automation
Email marketing setup unchecked unchecked
Automation sequences for lead generation
Automation sequences for lead generation unchecked unchecked
Monthly newsletter campaigns
Monthly newsletter campaigns unchecked unchecked
Advanced email automation
Advanced email automation unchecked unchecked
🎧 Support & Consultation
Monthly reporting and consultation
Monthly reporting and consultation
Bi-weekly consultation calls
Bi-weekly consultation calls unchecked
Weekly consultation calls
Weekly consultation calls unchecked unchecked
Data review and KPI analysis
Data review and KPI analysis unchecked unchecked
Full scope marketing consulting
Full scope marketing consulting unchecked unchecked
Sales enablement consulting
Sales enablement consulting unchecked unchecked
Sales department building assistance
Sales department building assistance unchecked unchecked

Frequently Asked Questions

Most clients see results within the first month with paid ads, while organic traffic takes roughly 6-12 months. The organic traffic dividends can last for years.

Don't be taken by companies that claim to just list you around the web. You need a full campaign to make a difference. Directory listings are only one piece of the SEO pie. We handle everything as your strategy + execution partner.

We specialize in working with home service companies and contractors - Roofers, Plumbers, HVAC, Electricians, and Landscapers.

For most local businesses that have done little-to-no SEO in the past, a 6-month campaign at around $1500/month is usually enough upfront investment to see results for years afterward.

It's possible to do it for less if businesses want to move slower as they tackle each step, but we recommend the full campaign approach for maximum impact.

Testimonials

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